ISE Strategic Management: Creating Competitive Advantages (9781260084306)

ISBN: 9781260084306 is an International Student Edition of Strategic Management: Creating Competitive Advantage, 7th Edition by: Gregory Dess, Gerry McNamara, Alan Eisner and Seung-Hyun Lee This ISBN: 9781260084306 is Textbook only. It will not come with online access code. Online Access code (should only be purchased when required by an instructor ) sold separately at other ISBN. The content of of this title on all formats are the same. Strategic Management: Creating Competitive Advantage, Seventh Edition, written by the well respected authors Dess/Lumpkin/Eisner/McNamara provide solid treatment of traditional topics in strategic management as well as thorough coverage of contemporary topics such intellectual assets, entrepreneurship, innovation, knowledge management, internet strategies, crowdsourcing, environmental sustainability. The accessible writing style and wealth of new and updated illustrations, which clarify the most difficult topics, make this title an excellent resource for your students.

Product details

• Format Paperback | 544 pages
• Dimensions 203 x 254 x 17mm | 776g
• Publication date 22 Mar 2018
• Publisher McGraw-Hill Education
• Publication City/Country OH, United States
• Language English
• Edition Statement 9th edition
• ISBN13 9781260084306
• Bestsellers rank 3,251,743

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